The mission of Athletes for a Better World (ABW) is to use sports to develop character, teamwork, and citizenship through commitment to an athletic Code for Living that applies to life, and to create a movement that will play a significant role in the transformation of individuals, sports, and society.

Athletes for a Better World (ABW) was founded by Mr. Fred Northup in June of 1998. The organization arose out of a need for positive mentoring of young people in sport.  As a result, ABW staff and members have been working to create a sport environment where athletes, coaches, fans, and parents provide leadership that makes an identifiable and measurable difference in society.  

Since its inception, more than 25,000 athletes, coaches, and parents involved in more than 20 sports from youth leagues to professional leagues, across 30 states have joined ABW and are following the Code for Living that encourages commitment to positive values such as discipline, integrity, respect, cooperation, and compassion.  By joining ABW, members are standing together for the values they recognize are essential for sport and for the world.  As the ABW team increases, together, we can change the culture of sport at all levels.